According to British market research firm IHS Screen Digest in 2011, the pace of subscriber growth, "Tricolor TV" takes first place in the world. By the number of subscribers to its Russian operator 11 millionth audience completes the top three worldwide leader in the satellite TV, behind the American giants DirecTV and Dish Network, but ahead of India's Dish TV and Britain's BSkyB. In a similar ranking of European operators, "Tricolor TV" Today is the absolute leader in this indicator, ahead of the nearest European rival - the British company BSkyB - to 2 million subscribers.
